Next Project
Projects

+SHIFT NOGIZAKA

Shifting to a Next Generation Brand and Architecture

+SHIFT (pronounced “plus shift”) NOGIZAKA is a newly erected office building 1-minutes’ walk from Nogizaka station, Tokyo. Even from afar, the symbolic beauty of the building is undeniable. Taiju Yamashita designed the architecture, interior, as well as the brand design.

Category ArchitectureOfficeBranding
Spec Minato, Tokyo 2021.02
Category ArchitectureOfficeBranding
Spec Minato, Tokyo 2021.02
Scroll Down

+SHIFT NOGIZAKA

Category ArchitectureOfficeBranding
Spec Minato, Tokyo 2021.02
Deliveries DesignProject ManagementConstruction
Client Sun Frontier Fudousan Co., Ltd.

Designed by Taiju Yamashita

   

Communication Planner Kae Ishii

Chief Designer Kihoko Kunito

Designer Saaya Inoue

Technical Designer Momoko Saito

3D Design Director Nevien G. Dianon

3D Designer Inez T. Daria

3D Designer Aiko M. Ordovez

3D Designer Nifritti S. Rivera

3D Designer Trizza A. Bontia

2D Designer Jessette B. Ermita

2D Designer Reddick M. Palmitos

Chief Branding Designer Agata Takeshita

Graphic Designer Kumiko Mizuno

Chief Project Coordinator Tetsuomi Hatakeyama

Project Coordinator Taisuke Yamamoto

Chief Engineer Kazuya Hinoki

Engineer Shota Ichikawa

Engineer Masahiko Isobe

Sales Coordinator Naohiro Sunako

With the vision of “putting down roots in this area to cultivate new ideas and services,” the exterior of the building is extremely unique with a vine-like “skin” wrapped around the glass windows. Leveraging ample bright natural light, the interior incorporates natural wood and fabric to create a warm and comfortable atmosphere.
With remote work becoming firmly established in today’s society, +SHIFT NOGIZAKA was designed with 12 above-ground floors outfitted as set-up offices aiming to be workplaces where people gather casually and work in comfort. The first floor greets people with a relaxing lounge area, while the top floor features a rooftop terrace; making for a building which not only considers beautiful design, but also places importance on ensuring people enjoy comfortable experiences.
Yamashita also designed various elements including brand name, logo, official website, and brand cards to shape the brand identity “shifting into the next generation.”
The logo was born from the fact that a new function is created when the shift key and other letter keys are pressed simultaneously. Yamashita is also involved in the direction of amenities and official websites that feature the logo.

Brand Site

Partner:SHIFTBRAIN Inc.
Next Project
Projects

KOIL TERRACE

A Creative Place with a Swirling Intellectual Culture

We designed a creative place named “KOIL TERRACE” in the Kashiwanoha neighborhood, which has been certified as a smart-city model for the next generation of environmental cities. The building contains multiple work areas where foster interaction among users and an atrium where locals can enjoy spending their spare time with families and reading books from the floor-to-ceiling bookshelves.

Category Interior
Spec Kashiwa, Chiba 2020.12
Scroll Down
This website uses cookies.