Flagship Store of Playful New Product Brand, “DAFT about DRAFT” Opens in Omotesando
Grand Opening on Saturday, August 27th! Today we start taking reservations for our exclusive, reservation-only salon.
DAFT about DRAFT is a new brand by Taiju Yamashita that creates products which people will want in their lives for many years from free and intricate concepts similar to fashion. On Saturday, August 27th, 2022, the flagship store will have its Grand Opening in Omotesando, Tokyo. This store will feature an area where anyone is free to drop in, as well as a reservation-only salon for which we have started taking reservations.
Interior Design Allows for More Freedom.
Let the Furniture Express You More.
DAFT about DRAFT is a brand born from designs gradually compiled by designer, Taiju Yamashita, while engaging in various projects. He has always wanted to propose a way for people to style their lives in their unique way, just like choosing their wardrobe, rather than the standardization and homogenization common today. Our products express our playful heart that wants to design with freedom and humor, rather than being stuck in stereotypes.
DAFT about DRAFT’s creator, Taiju Yamashita, is a designer active on many stages, including interior/architectural design, and urban planning. He handles many projects every day and thinks of furniture as the final piece of the puzzle completing a space and expressing the people that will spend time there; similar to the concept of fashion. Taiju has constantly pursued original designs to express those elements he felt were lacking in the world of creation. DAFT about DRAFT products are conceived with the hope of crafting stories simply by casually occupying a space with freedom of expression. DAFT about DRAFT’s worldview originates from the elaborate and unique products born from creative perspectives not bound by stereotypes.
Encounter Furniture
You Will Spend
the Rest of Your Life With
The flagship store celebrating its grand opening on Saturday, August 27th will present complete and intricate proposals for your lifestyle, including interior design, products, lighting, plants, art, and music. The store’s interior design is both dynamic and able to seamlessly respond to change; thus accomplishing beautiful harmony with products in an expansive space. With a primary focus on unparalleled products conceived from original designs, there is a lineup of selected overseas brands including items available for the first time in Japan. DAFT about DRAFT gives customers inspiration for a new lifestyle, from holiday themes to daily living. Please come along and see our interior coordination ideas for yourself to encounter products stimulating your creativity that you will want to keep by your side for ever more.
◆ An Abundance of Original Products and Trinkets for Self-Expression
For its debut lineup, DAFT about DRAFT presents 19 types of original products, including tables for the living and dining room that are both unique and yet naturally blend in with the surroundings, and one-of-a-kind chairs. There are also rugs, vases, crockery sets and other select items. All items have been designed with painstaking attention to detail, and use long-lasting, durable materials that complement any kind of space.
STORE INFORMATION
〈 Grand Opening 〉
August 27, 2022, 1 pm – 7 pm
Regular operating hours are 11 am to 7 pm every day except Wednesday, when we are closed.
〈 Store Information 〉
DAFT about DRAFT TOKYO FLAGSHIP STORE
4-9-8 Jingumae, Shibuya-ku, Tokyo 150-0001
Tokyo Metro Ginza Line, Chiyoda Line, Fukutoshin Line "Omotesando Station" 2 minutes walk from Exit A2
Tel: 03-6721-1521 (Direct Store Phone)
Mail: contact@daft-about-draft.com
WEB: https://daft-about-draft.com/pages/en
Instagram:@daft-about-draft
〈 Salon Reservation 〉
The Omotesando flagship store will feature an area where anyone can drop in freely and a reservation-only flagship store for a deeper experience. Our sales associates will be there to assist each and every customer in finding the perfect product to enhance their lifestyle.
Click here to make an appointment at the reservation-only salon.
WEB Reservation / https://daft-about-draft.com/pages/en-tokyo-flagship-store-reservation
Tel Reservation / 03-6721-1521 (Direct Store Phone)
【Contact】
DRAFT Inc.
DAFT about DRAFT Public Relations
MAIL: contact@daft-about-draft.com